─── SHRINE LONDON LTD
Structure first.
Scale second.
Private advisory for owner-led businesses building something that lasts.
Shrine London is a private advisory and leadership development practice working with owner-led businesses across the UK. We sit alongside founders, MDs and senior leaders at the points where decisions carry real weight, whether that is building the commercial engine, strengthening the brand, putting the right structure in place, or developing the leadership required to see it through.
Everything we do is built around a single principle: the business should be stronger because of the work, not dependent on it. We do not install ourselves. We build capability, clarity and confidence, then step back.

─── WHAT WE DO
Three disciplines.
One direction.
Whether the work is commercial architecture, leadership performance or preparing a business for its next chapter, we build the structures that allow owners and their organisations to move with precision and confidence.
01
Explore
Shrine London
Shrine XIII is our 13-week private advisory programme for owner-led businesses. It is structured around four tracks, Commercial, Brand, Structure and Leadership, and delivered through weekly one-to-one Growth Calls built around your priorities, not ours.
It is designed for founders and MDs who have built something real and now need the structure, clarity and external perspective to take it further. Whether that means unlocking the next stage of growth, preparing for exit, or simply getting the business running without everything depending on you.
EXPLORE PRIVATE ADVISORY ⟶
02
Explore
Leadership Development
Direction VII is our one-to-one leadership development programme, built for professionals who have the competence but need the structure to step into the next level of leadership. Over seven focused sessions across 12 weeks, it works across identity, confidence, influence and transition, giving leaders a framework to operate with authority rather than reactivity.
Led by Claire Johnson, Direction VII is grounded in performance psychology and real-world leadership pressure. It is not theory. It is a structured programme designed to leave something immediately applicable.
EXPLORE LEADERSHIP DEVELOPMENT ⟶
03
Explore
Keynote Speaking
Claire Johnson speaks internationally on leadership, performance under pressure and what it takes to lead with composure when the stakes are highest. Her keynotes draw on her background as the only female performance coach in Formula One history to hold an active racing licence, combined with her work developing leaders across business, sport and high-performance environments.
Every keynote is built around the audience and the outcome. Whether it is a leadership summit, an industry conference or a private event, Claire delivers sessions that are built to leave something immediately applicable, not just memorable. She regularly speaks on themes including mindset, empowerment, leadership under pressure and building the internal structure for sustained high performance.
VIEW KEYNOTES ⟶

When a business still lives in the owner’s head, it remains unfinished. We bring structure, accountability and commercial discipline so it becomes stable, investable and defensible.
Glenn Dobson
CEO, Shrine London
─── WHO WE WORK WIITH
Serious owners.
Significant decisions.
Shrine London works with a small number of clients at any one time. Engagements are selective, confidential and built around the specific conditions of each business.
Owner-led businesses
£500k–£10m+ turnover. Founder still at the centre. Real value built. Growth that has outpaced structure.
Businesses approaching transition
Sale, investment, MBO, family handover or long-term exit planning. Readiness built before the process begins.
Senior leadership teams
CFOs, COOs and board-level leaders in mid-market and growth businesses navigating structural complexity.
Corporate & PE-backed organisations
Organisations requiring leadership alignment, integration support or commercial architecture as pace increases.
─── OWNERSHIP READY
Thinking about selling,
or stepping back?
Most owners undervalue their business because it remains unstructured for transfer. Ownership Ready is the framework we use inside Private Advisory to close the gap between what a business is worth today and what it could command. It covers readiness before transaction, and it begins long before a deal is on the table.
─── CASE STUDIES
Real engagements.
Real outcomes.
All engagements are anonymised. The problems, the process and the results are real.
SECURITY SERVICES · PRIVATE ADVISORY + LEADERSHIP
Margin recalibration and sector repositioning in a mid-six-figure security business
Contracts restructured. Margins protected. Business repositioned into the premium security sector.
READ CASE STUDY ⟶
NATIONAL SPORTS PLATFORM · PRIVATE ADVISORY
Exit architecture for a 20-year national sports business
Non-negotiables defined. Transaction structure built. Deferred model agreed. Owner positioned to exit on their terms.
READ CASE STUDY ⟶
PR & COMMUNICATIONS
31 leads against a target of 20, acquisition system built for a PR consultancy
Funnel friction identified. Inbound architecture built. Acquisition blueprint delivered and operational.
READ CASE STUDY ⟶
VIEW ALL CASE STUDIES ⟶
─── KNOWLEDGE HUB
Thinking from.
inside the work.
Special Reports, authority articles and structured insight from Glenn Dobson and the Shrine London advisory team.
SPECIAL REPORT Q1 2026
GLENN DOBSON
A CFO’s Guide to Leadership Alignment When Pace Outruns Structure
When growth accelerates faster than the organisation can absorb, the first casualties are rarely financial. This report examines leadership alignment as a commercial discipline, and what finance leaders can do about it.
READ THE REPORT ⟶
SPECIAL REPORT Q1 2026
GLENN DOBSON
A CFO’s Guide to Leadership Alignment When Pace Outruns Structure
The structural, operational and human complexity of carve-out execution examined from the inside. A framework for M&A leads, integration teams and CFOs managing the realities of deal-side transition.
READ THE REPORT ⟶
─── THE TEAM
The people
doing the work.
A small, senior team. No hand-offs. Every engagement is led by the people you see here.
FULL TEAM PROFILES ⟶

Glenn Dobson
CEO & PRIVATE ADVISORY

Emily Davies
EXECUTIVE ASSISTANT

Claire Johnson
LEADERSHIP DEVELOPMENT

Mark Laxton
CLIENT ACQUISITION

Sam Phillips
CLIENT CONNECT

Anna Brookes
CLIENT SERVICES
─── KEYNOTE SPEAKING
Leadership rooted in lived experience.
ALL KEYNOTES ⟶
GLENN DOBSON
From Battlefield to Boardroom to Monastery
Leadership, pressure and perspective. A journey through military service, entrepreneurship, exit, collapse and reflection.
LEARN MORE ⟶
GLENN DOBSON
When Revenue Becomes the Distraction
What high-performing businesses prioritise as complexity increases, and why chasing numbers alone is a structural risk.
LEARN MORE ⟶
CLAIRE JOHNSON
Think Like an F1 Driver
How elite motorsport operating models translate into leadership precision, decision quality and consistent team performance.
LEARN MORE ⟶
CLAIRE JOHNSON
The Winning Formula
A framework for confidence, momentum and sustained performance, drawn from women who have succeeded against the odds.
LEARN MORE ⟶
The right time to have
this conversation is now.
Engagements begin with a confidential call. No obligation. We will tell you directly whether we can help, and if so, how. If not, we will tell you that too.
hello@shrinelondon.com
+44 (0) 208 064 6072
128 City Road
London, EC1V 2NX
United Kingdom
SHRINE LONDON
128 City Road
London, EC1V 2NX
United Kingdom
hello@shrinelondon.com
+44 (0) 208 064 6072
© 2026 Shrine London Ltd. All rights reserved.
Private Advisory · Leadership Development · Keynote Speaking