• Skip to primary navigation
  • Skip to main content

SHRINE

  • HOME
  • PRIVATE ADVISORY
  • LEADERSHIP DEVELOPMENT
  • KEYNOTES
  • CASE STUDIES
  • KNOWLEDGE HUB
  • ABOUT
  • CONTACT

PRIVATE ADVISORY

Commercial & Domestic Contractor:
Margin by design.


SECTOR

Trades

ENGAGEMENT

Private Advisory

BUSINESS SIZE

2.2m

BUSINESS SIZE

Operational Clarity

─── THE SITUATION

Strong revenue. No clear picture of what it was actually worth.

A commercial and domestic contractor was generating strong top-line revenue across a mixed portfolio of jobs. The business was busy. The owner was busier. And despite the volume of work coming through the door, the financial picture underneath it remained stubbornly unclear.

EBITDA was not being tracked with any precision. Job profitability varied widely and no one had the visibility to understand why. Pricing was based on instinct and precedent rather than a structured commercial model. Escalation decisions came to the owner by default, regardless of whether they needed to.

The business had the scale of a properly structured operation but none of the architecture to run like one.

“Busy is not the same as profitable. Most contractors find that out later than they should.”

GLENN DOBSON CEO SHRINE LONDON

─── WHAT WE DID

Built the commercial architecture the business was missing.

The engagement focused on three areas simultaneously: EBITDA clarity, pricing discipline and escalation design.

On the financial side, we worked to establish clean visibility across job profitability, overhead allocation and real margin per contract type. The owner needed to understand which parts of the business were making money and which were consuming it.

On pricing, we built a structured commercial model that replaced instinct with logic. Rates, margins and job acceptance thresholds were defined. The business gained the ability to price with confidence rather than hope.

On escalation, we redesigned the decision architecture so that not everything defaulted to the owner. Clear thresholds were set. The team was given the authority and the framework to handle decisions at the appropriate level.

─── WHAT WE CHANGED

A clearer business, better margins and an owner no longer at the centre of every decision.

The engagement produced a commercially sharper operation with real visibility into where profit was being made and a structure that did not require the owner to be involved in everything.

EBITDA tracked with clarity across job types and overhead allocation
Structured pricing model replaced instinct-led rate setting
Job profitability visible at contract level for the first time
Escalation architecture designed so decisions land at the right level
Owner removed from routine commercial decisions through defined thresholds
ENGAGEMENT DETAIL
SECTOR Trades
SERVICE Private Advisory
BUSINESS SIZE £2.2m
TEAM SIZE 15–25 staff
PRIMARY CHALLENGE EBITDA clarity & commercial escalation

If this is relevant to where your business is right now, the conversation starts with a call.

BOOK A CONFIDENTIAL CALL
RELATED SERVICES
Private Advisory →

Related Engagements.

─── TRADES

Arboriculture & Tree Surgery

From price-competitive generalist to Tier 1 contractor through brand consolidation and compliance.

READ THE CASE STUDY ⟶

─── TRADES

Domestic & Facilities Services

Owner off tools, recurring revenue built and a new channel opened inside a 12-month engagement.

READ THE CASE STUDY ⟶

─── FITNESS

Multi-Site Fitness Group

Governance, HR infrastructure and a leadership model built for multi-site operation.

READ THE CASE STUDY ⟶

SHRINE LONDON

128 City Road
London, EC1V 2NX
United Kingdom

hello@shrinelondon.com

+44 (0) 208 064 6072

LinkedIn → @shrinelondon

Instagram → @shrinelondon

SERVICES

Private Advisory

Leadership Development

Keynote Speaking

COMPANY

About

Case studies

Knowledge Hub

Contact

KEYNOTES

Think Like an F1 Driver

The Winning Formula

Battlefield to Boardroom

When Revenue Becomes the Distraction


© 2026 Shrine London Ltd. All rights reserved.

Private Advisory · Leadership Development · Keynote Speaking

Built by Roysearch

Manage Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
View preferences
  • {title}
  • {title}
  • {title}